Public Nightlife Concierge Service
23 Dec 11
In the current economic climate, consumers are having to be more and more savvy about the way they spend their money. The hospitality sector is today worth £46 billion to the UK economy* showing that despite the economic doom and gloom, consumers are placing a high value on having a good time.
However, with individuals feeling the squeeze from low wages and high inflation, it’s never been more important to plan your evening’s expenditure.
The most savvy savers are 23 – 29 year olds, with a massive 73 per cent of designmynight users falling into this age category. And women are more likely than men to plan ahead when it comes to spending on going out – 57 per cent of all users of the price comparison service are female.
Price comparison is becoming an integral part of consumers’ spending decisions in so many areas, including gas, electricity, insurance, flights and holidays – so it’s no wonder that designmynight is having huge interest from the public who are looking to save money or plan budgets on nightlife expenditure. With the average price of a cocktail at a massive £8.00 in London, going out without planning can be an expensive affair.
In designmynight, Telson and Webster have harnessed the diverse potential of London nightlife to create the first bespoke search engine geared specifically towards price comparison. The search criteria uniquely include specific drinks drinks prices, the type of night you can expect to have there and even when to beat the bar queues, and when you find your ideal venue there will often be an exclusive discount voucher too.
designmynight’s portal is as indispensible for student misadventures as it is for luxuriant cocktail nights. The reach of the website expands to cover great daytime haunts for lazy afternoon drinks, the best spots to catch the big game, where to have that critical business lunch, and of course charting the ever-evolving line-up of nightlife hotspots across the city.
Nick Telson comments: “Although Londoners can pride themselves on the sheer breadth of choice available in the city, often this eclecticism can become overwhelming, and costly. In today’s current climate, pre-planning spend before a night out is massively important so consumers can go to venues that fit their budget without any surprises.
With the price of a cocktail ranging from £4 to £17 in London, there is massive scope for unexpected overspending and we launched designmynight as an easy to use portal for tailored social planning, whatever your budget.”
designmynight’s comparative price search and booking service make it the definitive online destination for tailored social planning, using three different budget categories for their venue database.
designmynight also boasts a complementary Concierge Service, which brings Nick and Andrew’s expertise to all client briefs, from intimate parties to large-scale corporate events. Previous corporate clients of the designmynight Concierge have included, among others, Armani, L’Oreal and Garnier UK.
From basement Speakeasies to pop-ups, and East End warehouses to glorious rooftops, designmynight is the definitive source for the inside curve on all that’s new in one of the world’s most rapidly evolving capitals.
The multi-faceted draw of designmynight’s offerings will further diversify with the launch of designmynight Deals, an industry first for social buying, bringing group discounts across the board to a plethora of London nightspots. Details to be announced soon.
To have access to the concierge simply email requirements to [email protected] or find the form on the site’s homepage.